Web Designer / Developer
Interactive Media Associates, Parsippany, NJ
June 2002 to present

• Consult with clients to identify their visions and objectives to translate into meaningful designs
• Design original logos, branding materials, print collateral, banners, and email newsletters to expand a company’s brand identity past the Web site, emphasizing a cohesive image
• Create Flash animations, slideshows, and splash pages, with Flash detection scripts, loading screens, and HTML alternate versions for low-bandwidth users
• Construct custom Dreamweaver templates and library items for maintaining consistency throughout complex sites, saving time during site construction and allowing for ease of maintenance
• Incorporate style sheets (CSS) with templates for standardized display of page elements, ease of changes, and increased accessibility
• Design, develop and manage email newsletter campaigns using various web-based applications including Bronto and iMakeNews
• Illustrate custom graphics and unique characters using Photoshop, Illustrator, and Flash
• Hand-code HTML as necessary and manually manipulate existing or generated code
• Create TXT- or XML-fed Flash applications using components and Action Script
• Write usage guides and lead client training sessions in content management system Macromedia Contribute, various email, and other web-based applications
• Scan, restore, enhance, manipulate, and retouch photos and graphics
• Optimize and compress all images to minimize loading time
• Implement methods of Search Engine Optimization (SEO) to increase traffic and search results ranking of a Web site
• Interview and evaluate skills of all potential employees
• Research, evaluate and recommend new software and applications for improved service offerings, efficiency, and quality

IT and Administrative Assistant
Township of Jefferson, Lake Hopatcong, NJ
Dec 2001 - Jan 2002

• Consulted with township departments to customize and organize their sections of township Web site to increase accessibility of information for residents
• Trained employees to update and maintain their respective Web site sections
• Maintained other sections of township Web site

Marketing Intern
Suburban Propane, Whippany, NJ
May 2001 - Aug 2001

• Researched branding and marketing techniques and the effect brand strength can have on the perceived value of commodities
• Helped plan and run newspaper ads and direct mail campaigns with lead designer and branding manager
• Created and organized mailing lists based on responses to ads and direct mailers, and analyzed effectiveness of each in various markets
• Researched and developed customer reward and loyalty programs